Eurocities: Bologna e Firenze insieme per la Cultura

Palazzo Vecchio

Si svolge a Firenze giovedì 14 e venerdì 15 marzo il Forum Cultura di Eurocities, appuntamento periodico del network delle grandi città europee. Bologna è neoeletta alla presidenza del Forum e a me spetterà il compito di presiedere la due giorni che si svolgerà tra Palazzo Vecchio e le Murate, nuovo centro metropolitano per la creatività e l’innovazione splendidamente ristrutturato da Renzo Piano. Oltre 100 rappresentanti di 52 grandi città prenderanno parte come relatori al programma. Tra gli altri interverranno la parlamentare europea Silvia Costa,  gli assessori del Comune di Firenze Cristina Giachi, delega alle Politiche Europee e Sergio Givone, delega alla Cultura. La presenza in Italia del Forum Cultura di EUROCITIES costituisce un’importante segnale da parte del nostro Paese. Bologna e Firenze insieme intendono rilanciare la centralità della cultura e della creatività in Italia e in Europa. Le città italiane sono i luoghi in cui il grande patrimonio culturale e la spinta innovativa data dalle nuove tecnologie e dalle professioni creative possono unirsi per lo sviluppo economico.

Questo e’ il ‘Made in Italy’ e la nostra nuova frontiera per stare nel mondo. Alle istituzioni europee, nazionali e locali chiediamo di riconoscere il ruolo guida delle città in questo processo di rinnovamento e sostenerlo attivamente, mettendo le aree metropolitane al centro delle politiche di sviluppo incentrate su cultura, turismo e creatività.

“Ospitare questo evento di Eurocities – ha sottolineato l’assessore alle politiche europee Cristina Giachi – rappresenta per la nostra città una grande occasione per rafforzare il suo ruolo di primo piano sulla scena europea. Sarà anche l’occasione per individuare nuovi partenariati in vista dei futuri bandi di finanziamento europei. Le città sono il vero motore della crescita e il terreno più fertile per la nascita e la produzione di ricchezza in tutte le sue forme, economica, sociale e culturale”.

“Durante il forum – ha spiegato l’assessore alla cultura Sergio Givone – discuteremo di tutto ciò che può rivelarsi utile e innovativo per il futuro culturale delle città europee come potenziamento dei saperi e delle conoscenze”.

Il mio intervento di apertura

Dear friends and colleagues,

my name is Matteo Lepore, Deputy Mayor for International Relations, City Marketing, Innovation and Digital Agenda of the City of Bologna, and I am the new Chair of EUROCITIES Culture Forum.

I am proud to open my first meeting as Chair here in Florence. As you all know very well, Italy is a relevant place for culture and creativity.

So it is particularly important that we are here together: Bologna, the oldest university in Europe and Florence, the cradle of Renaissance. Both cities are now contemporary European cities, examples of how cultural heritage and creativity can mix and produce innovation.

We decided to discuss in these days about culture and innovation, because we strongly believe that only through the mix of culture and innovation the future Europe will define its identity.

We will present today examples of different kinds of innovations in culture from cities: the cities, their communities, their cultural identities are the protagonists of innovation.

We believe that by telling the story of cities’ cultural life and how they tackle the challenges of the new times, we can identify possible solutions to the issues that are at the core of the European debate.

It is not by chance that in the Europe 2020 strategy the priorities are sustainable, smart and inclusive growth, with a particular focus on employment and social cohesion.

For us, looking at everyday changes in our cities, these priorities can be achieved by giving a central role to culture and knowledge as the ‘new Humanism’, but also as the new frontier for economic development.

For instance, the theme of the so-called ‘Manufacturing Renaissance’: in particular in Europe and here in Italy, the added value of manufacturing are composed by CULTURE and creativity. This assets can allow us to re-think our competitiveness and build a new dialogue with the rest of the world.

The roots residing in Humanistic culture are the key factor. Knowledge and science are the foundations of the ‘maker culture’, the last evolution of the traditional ways of production.

For this reason we can say that the union of manufacturing and creativity process are not only an economic need in our times, but they are also an important part of our identity.

Europe can play the game, and cities could be the everyday-labs of this new movement.

The past two decades have been the years of no-limits finance; on the contrary, we wish this can be the century of real economy and of communities; the century of talented people and of the material and intangible cultural heritage, because the cultural dimension in all its meanings is the only factor that can anchor the economy to the ‘main street’, to the real life of people .

Another example of the close relation between culture and production is how the relation between people and cultural production has changed the consuming models: we have today the opportuniy not only of being consumers, but indeed ‘pro-sumers’, proactive and participative.

Talking about social media and gaming. How many possibilities we have to redefine the traditional access to cultural institutions and museums, for example? How can these institutions  benefit from a technological revolution driven by new CONTENT and PEOPLE-oriented solutions?

I think these two phenomena, firstly : bridging the manufacturing renaissance and the new role of creativity in its processes, and secondly: new models of consuming and socializing cultural production, are the ones we have to keep in mind if we want to boost our discussion about culture and innovation.

Cities play a key role in it, and Europe has to take into account this crucial role of cities in the definition of policies and programmes. We will have the opportunity to discuss this in deep on friday, in order to achieve together a more effective awareness about urban strategies and European policies.

Resources

Access

Young people

Mobility

Creative industries

will be the topics of our working goups and the concrete unfolding of the forum debate in the next days.

I wish you to enjoy our stay together in Florence and hope that we will make a new step forward in our way.

Thank you very much.

***

Maggiori informazioni www.eurocities.eu

Info e programma delle giornate (en)

__________________

Preventivo della missione a Firenze: la mia segreteria ha preventivato 290 euro, per treno andata e ritorno Bologna – Firenze e due notti in albergo. Le eventuali spese sono state sostenute da me e saranno rimborsate presentando un consuntivo con ricevute allegate. Riporterò sul blog quanto effettivamente liquidato.


One Comment on “Eurocities: Bologna e Firenze insieme per la Cultura”

  1. […] gli appuntamenti di Firenze, Danzica, Belfast e Derry, concludo la mia presidenza del Forum con la consapevolezza che Bologna […]


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